Cold Calling Pilot · Prepared for Bennett Mayrock at Basis · September 2026
I build the calling motion that fills the calendar
Five stages on every call. Full coverage on the cell phone provider side, so connects actually happen. A month of real dials into Basis's target accounts, and the framework is yours to repeat when it's done.
The commitment
$6,000
One flat price. One month. No retainer talk before the data is in.
The volume
1,000 dials
Live cold calls into Basis's target accounts, run on the funnel below.
The funnel I run
Every call moves through five stages
Each stage has one job. Nothing is improvised, which is what makes it repeatable on day one.
Opener
Earn the next ten seconds. No small talk, no pitch.
Introduction
Who I am and why Basis, in one breath, framed for whoever picked up.
Trigger
The reason for calling today. A filing deadline, a hiring push, a systems rollout.
Relevant / Q&A
Confirm the fit, ask real questions, answer theirs.
Close / Next Steps
The meeting gets booked on this call, before anyone hangs up.
What you can expect
Two outcomes from one month of calling
Higher connect rates
Full coverage across cell phone providers means fewer dead numbers, so more dials turn into live conversations.
Meetings, not activity
The funnel ends with a booked next step on every qualified call. The pilot gets measured in meetings, not dials counted for their own sake.
Working together
How to best engage with me?
Hand me a couple hundred unknown accounts. I'll research why they fit and what the triggers are, build out the org, and start dialing.
Things I'd need from you
- Take my cold calling and company ICP interview skills.
- Send over any collateral around personas, ICP, pain points, why you, why you now, etc.
- 200 to 300 unowned accounts in the CRM. I will then enrich them and add them to a dialer.
Why?
I build a companyOS from it: objection handling and concrete scripts based on what Basis actually cares about.
Companies I've worked with & their ICP
- AI for procurement org: calling into procurement and operations at companies 1,000 employees and above.
- Security tech org: calling into CISOs and compliance professionals, at companies 10-1,000 employees.
- AI collection/finance org: calling into directors and above in finance at enterprise organizations.
- AI consulting org: calling into AI operations and value creation folks at private equity firms.
These motions are built. I know how to find the right floor in a big org, which providers pick up, and how to open each conversation.
The engagement
One month. One price. 1,000 dials.
Flat $6,000 for a month of real calling against Basis's target accounts, run on the funnel above. If the month proves the motion, we talk about running it ongoing. Either way, the framework is written down and yours to keep.
- The basis-centric calling funnel, built and tested on your accounts
- 1,000 cold calls across the one-month pilot
- Connect-rate work: full coverage across cell phone providers
- The documented framework your BDRs inherit
Cold calling pilot
$6,000
One month · 1,000 dials · flat price
Bring your ICP and current outbound plan.